How much do you spend on your blog a year? Have you bought ads on blogs only to have poor results in the end, or spend money on designs & hosting fees only to find yourself in bloggers debt? We all do it at some point or another so let’s face it head on and figure out how to avoid bloggers debt.
It’s always a good idea to have a budget in any financial situation and blogging is no exception. Things to include are:
- promotions (contests & giveaways)
- Conference fees
- traveling costs (events, eats,etc)
1) Instead of advertising on a site, try cutting costs down by asking if you can do a guest post on their site. You’re getting your voice out there and encouraging traffic to your site, for no cost except time.
2) If you are given a per-diem to go to an event. Use it on the trip. I know that sounds silly but I know people who either use them before they go and then use their own money on the trip or who use their per-diem money here and there, with their own money. Most expenses incurred on a trip is at the airport and out of sheer boredom. I always recommend buying food snacks at a store before going to the airport. That way you’re only spending on drinks which are already expensive enough.
3) Search for coupons before purchasing software, ebooks, plugins, and even domains. There are tons of sales on just about everything so keep your eyes peeled before making a purchase.
4) If you’re not already asking your PR peeps to ship directly to the winner, you need to be. I very seldom mail anything myself. If you do need to, keep records of it all for a tax write-off.
5) Pay for domains in advance. You get a better rate if you pay for a domain for 10yrs instead of paying for it yearly. Google likes it too…they like to know that you’re serious about being long term on the web.
STAY WITHIN YOUR BUDGET
The hardest part of budgeting in my opinion is staying within your budget.
Really, you simply need to sit back and think about what you are going to buy. Do you really need it? What are the benefits of it? Etc…..Wait a day or at least several hours and if you are still as passionate about buying it as you were, then buy it, and if you’re not, it probably means you don’t need it.
ANALYZE YOUR SPENDING
I suggest you track all your spending so that you can see where your money is going and your spending patterns. This is essential anyways for tax season so make it a habit. Look at each month or week and see how you spent your money and how you could have cut costs and apply what you’ve learned on future spending.
FINALLY, AVOID SPONTANEOUS SPENDING
You all of the sudden feel the need to upgrade your camera because you want better pictures because EVERYONE is into photography now….Instead, invest in a Scott Kelby book and learn how to improve your pictures with the camera you have.
You see a newly released ebook that the writer says is a must have but stop and think first. Wait a week or even two to see what others say about it or to see if the writer decides to give it away, which happens often.
Ask if your friends have whatever it is you’re after. Maybe y’all can barter or so
I know it’s extremely hard to follow a budget but it’s such a necessary thing to do. Just remember to stop and think about your purchase first and always do your research. Research and analysis are key to a successful blogging career.
DO YOU HAVE A BLOGGER’S BUDGET? OR, ARE YOU IN BLOGGING DEBT RIGHT NOW?