Be prepared to have a small email list when first starting out. It takes time to build trust with readers and it takes effort to start a list and maintain it. Lots of effort so if you can’t commit, don’t do it.
Here are some simple ways to create your email list:
- Add a “Join My Newsletter” box on your site. Providing a sign up box/link in a visually appealing spot, you’re more likely to attract readers instantly. I recommend you provide both box and link. Use the link to lead them to a page that explains what they might read in your newsletter. Be sure to provide the sign up box on that page as well.
- Ask your regular readers to sign up first. Be sure to always get permission and always keep in accordance with the Can-Spam laws. If you request emails in person or by email, it’s very important to get their permission first!
- Spread the word! Use social networking sites like Twitter to let people know about your free newsletter. Word of mouth is great!
- Incentives are a quick way to get subscribers. Simply offer a freebie to those who sign up. It can be anything from $5 Paypal or some one on one time with that person to help them with some blogging needs or put a prize that only subscribers can win.
Run a “Forward to a Friend Contest.” In your e-mail newsletter, let your contacts know that if they use the “Forward to a Friend” link to send this month’s newsletter to at least one new recipient, they’ll be entered into a drawing for a prize. Most e-mail marketing service providers let you see which subscribers forwarded your e-mail to a friend.
4 email marketing websites you can use to create newsletters and build your list!
- MailChimp – It’s the one I use and I love it.
- Aweber – Of course one of the most popular out there. Features galore…
- iContact – Commonly used as well. Another popular one that has is priced on the lower end but without compromising quality.
- Constant Contact – Reasonable prices with the features and quality intact.
By following the tactics above, you’re sure to increase your subscriber count easily. Research thoroughly before choosing your email marketing program. Make sure the one you choose can provide all the features you need for your budget.
- Do you have a newsletter? Oh! I’d love for you to sign up for my newsletter too!
Lori is the Owner and Founder of four blogs, a 4 year Problogger, a social media influencer, and tech nerd at heart. She's been married 18+ years and has 3 handsome boys; Tyler 17, Toby, 14, and Truett 4. 
