“We know how important dogs are to every family that has them, and we know about the importance of keeping them happy and healthy.  We want to find out a little more about what you look for when you shop for dog food.  We want to know what is most important to you and what helps you take the best care of your dog.  Please provide us feedback on this topic by taking this quick 5 minute multiple choice survey.  Thanks!”

Take the survey here!

Disclosure: Walmart provided compensation for my efforts to create this post. Opinions are mine, always have been, always will be. 

If so, Walmart would love to get your feedback about your pharmacy.  It’s a brief survey and won’t take but a few minutes.  Take the –> Walmart Pharmacy Experience Survey

From Walmart –

“Walmart Pharmacy wants to know what you think makes a great pharmacy experience!  They are looking at new ways to provide a pharmacy experience that customers value.  Your personal information will not be used for any sort of marketing purposes, and all your responses will be kept confidential.  Your opinion matters – sparing a few minutes and providing your thoughts to this national pharmacy chain is greatly valued and appreciated.  Let your voice be heard; complete the survey today!”

Disclosure: I am an official Walmart Mom. Follow me and my fellow Walmart Moms. Walmart has provided me with compensation n return for my time & efforts to create this post. My participation in this program is voluntary and my opinions are my own, always have been, always will be.

It’s about their lighting system and whether or not you notice certain changes.  Like, did you know that some of them have natural skylights?  Do you like that?  Short questions!

You can fill out the Walmart Lighting Survey here.

Thanks y’all!

Disclosure: Walmart has provided compensation for my time & efforts to create this post and share via social networks.  All opinions are my own and I shared those in the survey. Hope you do too!

FOR YOU

Knowing your readers a little more can help you determine what topics you might want to talk about. For example: When I started my food blog, I did a lot of cooking from scratch type recipes that take time. They were great and well received but once I saw the results of my demographic survey, I knew that I needed to make a few changes. Over 50% of my readers are moms who work outside of the home and don’t have time to cook from scratch. I then decided to start sharing recipes that were fast, easy and usually under 6 ingredients. Once I did that, I noticed my numbers went up. And by numbers, I mean my traffic and subscribers both saw an increase.

So you can see, by getting to know who your readers are, you are able to make subtle changes that can make a huge positive impact in making your blog successful.

FOR ADVERTISERS

By providing advertisers with your demographics, they are able to decide whether their products/services will be a good fit for your readers. This helps them determine whether or not they should buy advertising space as well.  Advertisers love demographics because they are statistical!  HAHA, I made a joke.  Okay…so moving on.  They want numbers plain and simple and to see if working with you would benefit them.

THE DEMOGRAPHIC SURVEY

Some basic questions you might want to ask in your demographics survey:

• *) Age
• *) Gender
• *) Marital Status
• *) Education
• *) Family Income
• *) How many children
• *) Employment

Feel free to add any other questions that you think are appropriate but try not to make it too long.  People are lazy and most often dislike surveys unless some incentive is included.  Demographic surveys are anonymous and I encourage you not to do incentives because then you’ll rake in people who are not regular readers of your site(s).  Your loyal readers  will take the time to answer a few questions for you.

3 Resources to Create your Survey

These first two are paid for any responses over 100.  Under 100, it’s free.  They are very reputable companies.

• 1) SurveyMonkey.com
• 2) Zoomerang
  

And my favorite (because it’s free and I’m cheap frugal)

• 3) Google Docs

When in Google Docs, you simply click on New and then Form.  Create your questions and go!

Demographics absolutely should be in your media kit.  You will be helping your blog by learning more about your readers and providing advertisers good solid statistics that will show that you are serious about working with advertisers.